PriceLayer

About PriceLayer

We believe pricing is the most underleveraged growth lever in SaaS. Most companies spend months on product and minutes on pricing. We exist to change that.

Our Approach

PriceLayer combines rigorous quantitative research with deep SaaS domain expertise. Every engagement starts with understanding your customers, your competitive landscape, and your growth objectives.

We use a combination of competitive benchmarking, willingness-to-pay research, and value metric analysis to design pricing that aligns what you charge with the value your customers actually receive.

The result: higher conversion rates, better expansion revenue, lower churn, and a pricing model that scales with your business.

Meet the Team

E

Elena Voss

Founder & Lead Strategist

Former VP of Pricing at a $500M ARR SaaS company. 12 years of experience in B2B pricing strategy and monetization.

J

James Okonkwo

Senior Pricing Analyst

Data scientist turned pricing specialist. Built pricing models for 80+ SaaS companies across fintech, DevTools, and MarTech.

P

Priya Sharma

Packaging & GTM Lead

10 years in product marketing and go-to-market strategy. Expert in tier design, feature gating, and launch communication.

D

Daniel Kim

Research Director

PhD in behavioral economics. Leads willingness-to-pay research and conjoint analysis for every client engagement.

Our Values

Evidence Over Intuition

Every recommendation is backed by data — willingness-to-pay research, competitive benchmarking, and usage analytics. We don't guess.

Revenue Without Resentment

Good pricing grows revenue and makes customers feel they're getting a fair deal. We optimize for long-term trust, not short-term extraction.

Long-Term Partnership

Pricing isn't a one-time project. We build ongoing relationships and return for pricing reviews as your product and market evolve.

Want to work with us?

Join hundreds of SaaS companies that have already transformed their pricing into a growth engine.

Get in Touch